Habitualist Privacy Policy

This Privacy Policy is effective September 2nd, 2012.

Eldarion, Inc. (“we” or “us”) is committed to protecting the privacy of your information. We provide this Privacy Policy to inform users of our policies and procedures regarding the collection, use and disclosure of personally identifiable information received from users of our website (the “Website”) collected via the Website, email, Short Message Service (SMS), telephone or other means. This Privacy Policy may be updated from time to time for any reason, at our sole discretion. We will notify you of any material changes to our Privacy Policy by posting the new Privacy Policy on our Website. You are advised to consult this Privacy Policy regularly for any changes. By using or accessing the Website, you are accepting the practices described in this Privacy Policy, and you are consenting to our processing of your information as set forth in this Privacy Policy now and as amended by us.

If you have any questions or comments about this Privacy Policy or our use of your personally identifiable information, please contact us at habitualist@eldarion.com.

1. Website Covered

This Privacy Policy covers the information practices of https://habitualist.com/.

2. Information Collected

We offer a variety of services that are collectively referred to as the “Services.” We collect information from individuals who visit the Website (“Visitors”) and individuals who register to use the Services (“Customers”).

When expressing an interest in obtaining additional information about the Services or registering to use the Services, we may require you to provide us with personal contact information, such as name, address, phone number, and email address (“Required Contact Information”). When purchasing the Services, we may require you to provide us with financial qualification and billing information, such as billing name and address, and credit card number (“Billing Information”). We may also ask you to provide additional information (“Optional Information”). Required Contact Information, Billing Information, and Optional Information are referred to collectively as “Data About Customers.”

As you navigate the Website, we may also collect information through the use of commonly-used information-gathering tools, such as cookies and Web beacons (“Website Navigational Information”). Website Navigational Information includes standard information from your Web browser (such as browser type and browser language), your Internet Protocol (“IP”) address, and the actions you take on the Website (such as the Web pages viewed and the links clicked).

3. Use of Information Collected

We use Data About Customers to perform the services requested. We may also use Data About Customers for marketing purposes. For example, we may use information you provide to contact you to further discuss your interest in the Services and to send you information regarding us and our partners, such as information about promotions or events. We are always looking for ways to improve your experience with us. In order to accomplish this goal, we may at times solicit additional personally identifiable information from third party marketing organizations. This information, in addition to the information you have already provided, will help us to offer new products and services.

We use Data About Customers to perform the services requested. We may also use Data About Customers for marketing purposes. For example, we may use information you provide to contact you to further discuss your interest in the Services and to send you information regarding us and our partners, such as information about promotions or events.

We use credit card information solely to check the financial qualifications of prospective Customers and to collect payment for the Services.

We use Website Navigational Information to operate and improve the Website. We may also use Website Navigational Information alone or in combination with Data About Customers to provide personalized information about us.

4. Website Navigational Information

We may use commonly-used information-gathering tools, such as cookies and Web beacons, to collect information as you navigate the Website (“Website Navigational Information”). This section describes the types of Website Navigational Information that may be collected on the Website and how this information may be used.

4.1 Cookies

We may use cookies to make interactions with the Website easy and meaningful. When you visit the Website, our servers send a cookie to your computer. Standing alone, cookies do not personally identify you. They merely recognize your Web browser. Unless you choose to identify yourself to us, either by responding to a promotional offer, opening an account, or filling out a Web form, you remain anonymous to us. We use cookies that are session-based and persistent-based. Session cookies exist only during one session. They disappear from your computer when you close your browser software or turn off your computer. Persistent cookies remain on your computer after you close your browser or turn off your computer.

If you have chosen to identify yourself to us, we use session cookies containing encrypted information to allow us to uniquely identify you. Each time you log into the Services, a session cookie containing an encrypted, unique identifier that is tied to your account is placed on your browser. These session cookies allow us to uniquely identify you when you are logged into the Services and to process your online transactions and requests. Session cookies are required to use the Services.

We may use persistent cookies that only we can read and use to identify browsers that have previously visited the Website. When you purchase the Services or provide us with personal information, a unique identifier is assigned to you. This unique identifier is associated with a persistent cookie that we place on your Web browser. We are especially careful about the security and confidentiality of the information stored in persistent cookies. For example, we do not store account numbers or passwords in persistent cookies. If you disable your Web browser’s ability to accept cookies, you will be able to navigate the Website, but you will not be able to successfully use the Services.

We may use information from session and persistent cookies in combination with Data About Customers to provide you with information about us and the Services.

4.2 Web Beacons

We may use Web beacons alone or in conjunction with cookies to compile information about Customers’ and Visitors’ usage of the Website and interaction with emails from us. Web beacons are clear electronic images that can recognize certain types of information on your computer, such as cookies, when you viewed a particular Website tied to the Web beacon, and a description of a Website tied to the Web beacon. For example, we may place Web beacons in marketing emails that notify us when you click on a link in the email that directs you to the Website. We use Web beacons to operate and improve the Website and email communications.

We may use information from Web beacons in combination with Data About Customers to provide you with information about us and the Services.

4.3 IP Addresses

When you visit the Website, we may collect your IP addresses to track and aggregate non-personal information. For example, we may use IP addresses to monitor the regions from which Customers and Visitors navigate the Website.

4.4 Third Party Cookies

From time-to-time, we may engage third parties to track and analyze usage and volume statistical information from individuals who visit the Website. We may also use other third-party cookies to track the performance of our advertisements. The information provided to third parties does not include personal information, but this information may be re-associated with personal information after we receive it.

We may also contract with third-party advertising networks that collect IP addresses and other Website Navigational Information on the Website and emails and on third-party Websites. Third-party advertising networks follow your online activities over time by collecting Website Navigational Information through automated means, including through the use of cookies. They use this information to provide advertisements about products and services tailored to your interests. You may see these advertisements on other Websites. This process also helps us manage and track the effectiveness of our marketing efforts.

5. Public Forums and Customer Testimonials

We may provide bulletin boards, blogs, or chat rooms on the Website. Any personal information you choose to submit in such a forum may be read, collected, or used by others who visit these forums, and may be used to send you unsolicited messages. We are not responsible for the personal information you choose to submit in these forums.

We may post a list of Customers and testimonials on the Website that contain information such as Customer names and affiliation. We obtain the consent of each Customer prior to posting any information on such a list or posting testimonials.

6. Sharing of Information Collected

We may share Data About Customers with our service providers so that these service providers can contact Customers and Visitors who have provided contact information on our behalf. We may also share Data About Customers with our service providers to ensure the quality of information provided. Such third parties have access only to personal information needed to perform their functions, but may not use such personally identifiable information for other purposes and have agreed to maintain the confidentiality of any information they receive from us. Unless described in this Privacy Policy, we do not share, sell, rent, or trade any information provided with third parties for their promotional purposes.

From time to time, we may partner with other companies to jointly offer products or services. If you purchase or specifically express interest in a jointly-offered product or service from us, we may share Data About Customers collected in connection with your purchase or expression of interest with our joint promotion partner(s). We do not control our business partners’ use of the Data About Customers we collect, and their use of the information will be in accordance with their own privacy policies. If you do not wish for your information to be shared in this manner, you may opt not to purchase or not to specifically express interest in a jointly offered product or service.

We may use third-party service providers to manage credit card processing. Such service providers will not be permitted to store, retain, or use Billing Information except for the sole purpose of credit card processing on our behalf.

We reserve the right to use or disclose information provided if required by law or if we reasonably believe that use or disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order or legal process.

7. International Transfer of Information Collected

To facilitate our global operations, we may transfer and access Data About Customers from around the world, including the United States. This Privacy Policy shall apply even if we transfer Data About Customers to other countries.

8. Communications Preferences; Opt Out Policy

We offer Customers and Visitors who provide contact information a means to choose how we use the information provided. You may manage your receipt of marketing and non-transactional communications by clicking on the “unsubscribe” link located on the bottom of our marketing emails. Additionally, you may send a request specifying your communications preferences to habitualist@eldarion.com. If, at any time after registering, you change your mind about receiving information from us or about the use of information volunteered by you, please send us a request specifying your new choice. Please contact us as specified herein.

9. Correcting and Updating Your Information

Customers may update or change their registration information by logging in to their accounts at https://habitualist.com/. Requests to access, change, or delete your information will be handled within 30 days.

10. Security

We use appropriate administrative, technical, and physical security measures to protect Data About Customers. However, we cannot guarantee that hackers or unauthorized personnel will not gain access to your personal information despite our efforts. You should note that in using the Website and our related services, your information will travel through third party infrastructures that are not under our control. We cannot protect, nor does this Privacy Policy apply to, any information that you transmit to other users of the Website. You should never transmit personal or identifying information to other users.

11. Exceptions and Limitations

Notwithstanding the foregoing and in compliance with applicable laws, we (i) cooperate fully with state, local, and federal officials in any investigation relating to any content (including personal or private electronic communications transmitted to us) or purported unlawful activities of any user of the Services, and (ii) take reasonable measures to protect our proprietary rights. For the limited purposes of accomplishing such cooperation and measures and in compliance with applicable laws, we may be required to disclose personally identifiable information. In addition, we may elect to monitor the areas of communication of any kind (i) to satisfy any law, regulation, or government request; (ii) if such disclosure is necessary or appropriate to operate the Services; or (iii) to protect our or others’ rights or property. In connection with the potential sale or transfer of any of our assets or, we reserve the right to sell or transfer your information (including , but not limited to name, address information, and other information you provided to us) to a third party.

12. Contacting Us

Questions regarding this Privacy Policy or the information practices of the Website should be directed to habitualist@eldarion.com or by mailing Eldarion Privacy, 31 Pinebrook Road, Nashua, NH 03062.